Accelagen

The brief and challenge
Accelagen is a global contract research organisation operating in a highly technical, regulated space. Over time, their website had grown in layers rather than direction. Services were difficult to follow, content was spread across multiple systems, and it wasn’t immediately clear what the business actually offered or who it was for.
For enterprise clients and regulatory partners, that lack of clarity created friction at the very first touchpoint. Internally, the site was just as problematic. Editing was time-consuming, content was duplicated, and the CMS structure made it hard for the team to keep things consistent or scale the site as the business evolved.



The result
The site was rebuilt from the ground up with a clear focus on simplicity, structure, and long-term usability. Complex services were broken down into a logical, easy-to-follow flow based on how people actually evaluate and compare offerings. The visual direction was refreshed to feel modern and credible, supporting trust without overcomplicating the experience.
Behind the scenes, the CMS was completely reworked to make content easier to manage and more resilient as the site grows. The final result is a website that clearly explains what Accelagen does, works reliably across devices, supports international markets, and gives the internal team confidence to maintain and evolve the site over time.


Ready to take the next step?
If this feels like the right fit, I’d love to hear about your business and what you’re working towards. Share a few details and we can take it from there.
